2. Check destination market requirements for wine

One of the 5 steps to exporting wine from New Zealand is to check if the destination country has any specific requirements. Find out how to do that.

Check wine OMARs

Some countries have special requirements that you have to meet. These include labelling and official assurance requirements, and rules about oenological (winemaking) practices. You need to check the Overseas Market Access Requirements (OMARs) for your destination country. There are 4 OMARs you may need to look at:

As part of your application for batch eligibility, you will need to make declarations for each batch of wine to show that your wine meets any relevant OMARs. Verifiers will check that winemaking records are consistent with these declarations.

Need help with OMARs?

If you're unsure of OMAR requirements, consult the New Zealand Winegrowers international winemaking practices guide. This guide is available to New Zealand Winegrowers' members on its website. The guide explains permitted oenological practices for the European Union (EU), as well as other key markets. 

New Zealand Winegrowers website

You can also contact MPI.

Get help with exporting

When exporting to a country with no OMAR

Most countries do not have certification requirements for wine exports.

If there is no OMAR for your destination country, we recommend you work directly with your importing agent to check for certification and any other requirements.

Check if there are other market requirements

Besides meeting general wine export requirements, some countries also require you to include particular documents with your consignment.

MPI issues the documents listed in this table to help you access these markets.

Destination

Document required

European Economic Community

VI-1 certificate (including laboratory test results)

Brazil

Certificate of origin and analysis (including laboratory test results)

South Africa

Cultivar Certificate

China

Free Sale Certificate (only where requested by the market)

Costa Rica

Free Sale Advice Statement for product registration

Colombia

Free Sale Advice Statement for product registration

Guatemala

Free Sale Advice Statement for product registration

Indonesia

Free Sale Advice Statement for product registration

Kazakhstan

Free Sale Advice Statement for product registration

Myanmar

Free Sale Advice Statement for product registration

Panama

Free Sale Advice Statement for product registration

Paraguay

Free Sale Advice Statement for product registration

Peru

Free Sale Advice Statement for product registration

Philippines

Free Sale Advice Statement for product registration

Russia

Free Sale Advice Statement for product registration

Turkey

Free Sale Advice Statement for product registration

Ukraine

Free Sale Certificate (only where requested by the market)

Venezuela

Free Sale Advice Statement for product registration

Vietnam

Free Sale Advice Statement for product registration

How to request statements and certificates

You can request all these documents, except Cultivar Certificates and Free Sale Certificates for Ukraine, through Wine E-Cert.

If you need help, a help guide is available in Wine E-Cert called Creating a consignment request and obtaining export documentation. Or email wine.certification@mpi.govt.nz

If you need Cultivar Certificates or Free Sale Certificates for Ukraine – or you're asked for an export document not in the table – email wine.query@mpi.govt.nz

Other steps to exporting wine

Find out what else you have to do to export wine

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