Doing a food recall
If you need to conduct a food recall, follow this checklist.
Checklist for conducting a food recall
1. Get advice from the Ministry for Primary Industries (MPI) by phoning 0800 00 83 33 and asking for the Food Compliance Services team. Also tell your verifier.
2. Follow your recall plan. If you don't have a recall plan, read and follow the instructions in this checklist.
3. Complete the recall hazard/risk analysis form. Email it to MPI's Food Compliance Services team at firstname.lastname@example.org
Recall hazard/risk analysis form [PDF, 37 KB]
4. Plan how you will tell your customers about the food recall. Think about who your customers are and the best ways of reaching them quickly. Multiple communication channels may be needed, such as:
- paid advertisements in newspapers, radio, or online
- a point of sale notice
- a news release
- your website
- your social media pages
- directly contacting customers, if possible.
5. A consumer recall notice or advertisement must say:
- who is recalling the product (food business name)
- what the product is (name, weight, batch/expiry date)
- what's wrong with it
- a "do not consume" message or what action can be taken to ensure the product is safe (for example, cooking instructions)
- a health warning and action, if applicable (for example, there are no reports of illness and anyone who has concerns about their health should seek medical advice)
- where the product is sold (distribution)
- what action should be taken (for example, where it should be returned to)
- who to contact for enquiries at the food business.
MPI has templates you can use for newspaper advertisements and point-of-sale notices. There are minimum size and format requirements for a newspaper notice.
Food recall newspaper notice template – General products [DOCX, 81 KB]
Food recall newspaper notice template – Allergen warning [DOCX, 82 KB]
6. Agree your communications plan with MPI. Ask MPI to review any advertisements before you publish. We will check for consistency in messaging. Note, MPI will also publish all consumer level recalls on the MPI website:
Who to contact
If you have questions about food recalls, email email@example.com